New Zealand's expert on
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New Zealand's richest
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Loyalty NZ has been helping Kiwi businesses build lasting relationships with their valued customers for over 20 years.

Across our Flybuys and Lab360 brands, Loyalty NZ brings together the country’s favourite loyalty programme with end-to-end data analytics, consulting and insights under one roof.

We have the data. We have the skills. And we want to share them with you.
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Latest News
6th December 2021

RFPs are not the answer: Loyalty NZ overcomes data bottlenecks with AWS

As published in NZ Reseller news, 1 December 2021

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3rd December 2021

Loyalty NZ wins Best Brand Transformation Award

Loyalty NZ is finishing 2021 on a high after winning the Best Brand Transformation Award at the TVNZ-NZ Marketing Awards 2021 for our work to transform the Flybuys customer value proposition, customer experience and brand.   

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25th November 2021

Looking back on lockdown – how Kiwis used Flybuys to help them through a tumultuous time

As published by Retail NZ: The Register, October 19, 2021

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1st August 2021

Flybuys welcomes Animal Kingdoms Toy Store

From 1 August 2021, Animal Kingdoms Toy Store joins the Flybuys network.

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30th July 2021

Using Flybuys Points for Good

Loyalty New Zealand and New World recently teamed up again so Flybuys members could use their Points For Good.

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7th July 2021

Flybuys Extras is here

This week, Loyalty NZ launched Flybuys Extras which offers more rewards choices than ever before.  Flybuys Extras is a range of special offers from quality brands across categories such as food and beverage, fashion and beauty, lifestyle and travel.   

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